Raj Kundra and Shilpa Shetty promoted Viaan Industries Ltd. issued a press release on 12th December stating that they have signed a strategic distribution deal with Chandigarh based B Square Global Inc Pvt. Ltd. The Chandigarh-based firm is represented by entrepreneurs Kunal Bhandari and Girish Bhayana, who have diversified interests and business portfolios.
Game of Dot (GOD) is a digital game where you have to spot the ball in a digital picture. This easy-to-play ‘spot the ball’ game was launched by Viaan Industries about seven months ago, and as per the company’s claim, the game has grown organically since its launch.
The game, which involves judging the position of the cricket ball in a picture within 60 seconds, has been played offline for decades, and has now been digitised and monetised by Viaan Industries.
The company’s chairman and managing director Raj Kundra said in a statement, “I grew up playing spot the ball in England, and in those days, it was a manual paper game. We have just digitised an old school favorite game, added the game-of-skill element with live judging, and am happy to say that we payout over 1500 winners over a month. We use cricket pictures for our game, as cricket is the most popular sport here (in India).”
As per Kundra, the platform will launch hockey and football spot the ball games in future. Kundra expressed his excitement about the tie-up with B Sqaure Group and added, ‘Their knowledge of marketing and distribution in the north is unparalleled. This strategic distribution deal helps us expand our touch points for the game to over 3000 locations over North India.”